![]() ![]() ![]() By all indications, they might never have them. Apple and Microsoft don't have the corporate partnerships to manage that. The new X2 model will have a voice-search feature like the new Kinect - only this one searches through your DVR, cable listings, in-house on demand and third-party streaming rentals all at once. The company has already rolled out Netflix-style poster menus on its X1 boxes in select markets, complete with sub-menus for cast and crew. But now that Netflix is offering a simper UI, so is Comcast. For years, Comcast’s crufty menus made it nearly impossible to navigate all those channels. When I visited Comcast’s headquarters, designers were testing out Cupertino-esque packaging designs and 3D-printing prototype consoles on a shiny new Makerbot. For years, critics complained about Comcast’s ugly cable boxes, but now that gaming companies are threatening the crown, Comcast is bringing all of its industrial design in-house, hiring talent from Valley darlings like Frog. DVRs became standard issue for cable boxes, but the rush of third-party innovation stopped there.īy all indications, Comcast has the Xbox One picked out for a similar fate, as the company tries to incorporate the new challenger’s best features. TiVo ended up playing second fiddle, licensing its tech to the larger players amid dwindling sales numbers. Comcast needed muscle to make it happen, and thanks to its immense holdings in the industry, it had the power it needed to establish on demand as a standard, and stem the growth of DVR before it upset the industry at large. It had to convince Nielsen to include on-demand viewers in its ratings so network presidents didn’t see their numbers drop. Learn how to get the most out of your Xbox while using XFINITY Instant TV. After doing so, you will need to go to the Store tab and download the Xfinity app. Once the two devices are connected, you will need to turn on your Xbox and log in with your account credentials. Comcast needed to develop new tech for dynamic ad insertion, and commission studies to convince advertisers the new spots were worth paying for. Here’s how to sign up, download, install, and start streaming XFINITY Instant TV using your Xbox. First, you will need to connect the Xbox console to your TV with the appropriate HDMI cable. Matt Strauss, Comcast’s VP of video services, says it took years of careful testing and politicking to convince the industry that serving video on demand was a leap worth taking, even as outside players like TiVo were forcing the issue with new DVR-recording tech. A League of Their Own is available on the Apple TV app with a Prime Video subscription.In the case of on demand, that's exactly what Comcast did. Marvel Studios’ Thor: Love and Thunder © 2022 MARVEL. Featured content available on the Apple TV App.Major League Baseball trademarks and copyrights are used with permission of MLB Advanced Media, L.P.Content and feature compatibility may vary by device.Plan automatically renews until cancelled. Offer good for 3 months after eligible device activation. This offer is not available if you or your Family have previously accepted an Apple TV+ three months free or one year free offer. Only one offer per Apple ID and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices you or your family purchases. New and qualified returning subscribers only.* MLS Season Pass requires a subscription. ![]()
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